Strategy, the largest corporate Bitcoin treasury holder with over $61 billion worth of Bitcoin, pioneered the model that GameStop is following. It has propelled Strategy's stock (MSTR) to new heights in recent months, and helped boost many other smaller firms that have adopted their own crypto strategies in recent months.

GameStop (GME) shares dropped nearly another 6% on Thursday as investors continued to sell the news of the company's disclosure of its initial bitcoin acquisitons.

GameStop says it has purchased roughly half a billion dollars’ worth of Bitcoin. That sent share prices lower as investors shrugged off the latest business strategy. Analysts have questioned why stockholders should support this plan.