When potential buyers browse your Amazon store, the reviews they encounter can make or break their purchasing decision. Negative reviews can tarnish your store's reputation and diminish your ...

Amazon has a system that has been around for a few years and usually is under the radar. It is called “We Want You To Know.” This message is underneath the main bullet points of a product. They ...

Reviews have been a cornerstone of Amazon since it introduced them on its platform back in 1995. At the time, the move was controversial, according to Rebecca Mond, head of external relations for ...

A China-based company that sells $500 million a year in tools and appliances on Amazon has been accused of manipulating its customer product reviews — and competitors gripe that Amazon has been ...

TraceFuse, an AI-driven platform that helps Amazon sellers protect their brand reputation, has announced two major milestones. The company is now working with more than 700 Amazon brands and has ...

Jamaal Sanford received a disturbing email in May of last year. The message, whose sender claimed to be part of a “Russian shadow team,” contained Sanford’s home address, social security number and ...

In mid‑2025, the company secured a King County Superior Court order transferring control of more than 75 domains used to market fake five‑star reviews and fraudulent seller accounts, its largest ...

There is a particular kind of confidence that kicks in when you see a product with 4.8 stars and 3,400 reviews. The brain ...