If you are planning to buy an iPhone through a carrier like T-Mobile or Verizon, here’s something you might want to take note of. According to a post on Reddit, it seems that Apple will carrier lock ...

Apple's privacy policy for the Apple Store app suggests it will soon get a virtual shopping assistant to help users decide what to purchase. The app will have a chat interface where users can ask ...

Apple’s new Apple Upgrade program lets US customers lease iPhones, Macs, iPads, and Apple Watches. Here’s how it works and whether it’s better than buying. Apple's new Apple Upgrade program lets U.S.

A new book from the creator of the Apple Store explains how he convinced Jobs he was trying to solve the wrong problem.

A new book co-written by the original head of Apple retail reveals much about how and most importantly why Apple Stores started, though the telling suffers from being its authors' first work.

The 12th Apple Premium Partner store in the country opens in Taguig City.