Luxury skincare is one of the largest markets for Asian consumers, particularly women, and recently Hong Kong has seen one of its own homegrown brands disrupting the industry. Founded by two young ...
With so many beauty and cosmetic brands popping up on a daily basis all championing inclusivity, it’s hard to fathom why Yu-Chen Shih would spend years researching and building Orcé Cosmetics, a ...
NEW YORK (AP) — When Amrita Bhasin, 24, learned that products from South Korea might be subject to a new tax when they entered the United States, she decided to stock up on the sheet masks from Korean ...
We're celebrating Asian Pacific American Heritage Month here at BuzzFeed, which of course means that we pored over promising reviews, reviewer pics, and pages and pages of product listings to zero in ...
Asian beauty brands, trends and practices may already feel ultra-prominent, but they’re only getting bigger. The Asian beauty movement, which is generally defined by three region-specific ...
Sales Team Leader Jay Liang restocks Asian beauty products at Senti Senti in New York on Friday, July 25, 2025. (AP Photo/Yuki Iwamura) NEW YORK (AP) — When Amrita Bhasin, 24, learned that products ...
Up until recent years, it was near impossible to find mainstream beauty inspo for South Asian weddings and events. For many millennial and Gen Z brides, who are second generation immigrants, this ...
NEW YORK — When Amrita Bhasin, 24, learned that products from South Korea might be subject to a new tax when they entered the United States, she decided to stock up on the sheet masks from Korean ...
NEW YORK (AP) — When Amrita Bhasin, 24, learned that products from South Korea might be subject to a new tax when they entered the United States, she decided to stock up on the sheet masks from Korean ...
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