Which New Balance soccer cleats are best? If you’re a soccer star in the making, you want every advantage you can get over your opponents, making a reliable pair of soccer cleats a must. New Balance ...

New Balance debuted a new YouTube docuseries called "Football's Next Wave," which celebrates soccer players who exceeded the odds and became world-class players through non-traditional paths, per a ...

New Balance Football, the Brighton athletic brand’s new global soccer division, yesterday unveiled its first two styles of boots for the sport. The Visaro and Furon are available for pre-orders on the ...

Ahead of the 2022 FIFA World Cup, New Balance unveils its new Furon v7 and Tekela v4 soccer boots worn by players like Tim Weah, Sadio Mané, and Bukayo Saka.

Boston-based footwear firm New Balance has been firing on all cylinders in recent years with sales up 17% annually since 2010 to reach $3.3 billion last year. Much of the growth has taken place ...

New Balance’s new soccer tagline asks players to “make chances” or “take chances.” The Boston-based footwear maker has done so itself, creating its first range of soccer cleats, unveiling them this ...

New Balance is breaking into the soccer category with a global roster of club sponsorships, including Liverpool FC, Stoke City FC, FC Porto and Sevilla FC. The Boston-based athletic company will kit ...

"Our goal is to be in the top three of global athletic brands," said New Balance Chief Executive Robert DeMartini. "And to get to the top three, we have to be in the world's biggest sport." New ...