Streaming captured a record 47.5% of TV viewership in December, eclipsing the previous share record set in July thanks to a historic surge in usage on Christmas Day, according to Nielsen Streaming ...
It’s been a season full of viewership records for the National Football League, but its current highwater mark for streaming is nearly a year old, and could be safe for at least a little while longer.
Streaming captured 47.5 percent of television viewing in December, achieving the largest share ever reported in Nielsen’s The Gauge. Streaming dominance in December was anchored by a Christmas Day ...
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