Although I travel regularly and have done so for years, it took me a while to make sense of all the travel loyalty programs out there and how to capitalize on them (for that, I highly recommend How to ...
Convenience retailers can drive margins and long-term value through personalization, artificial intelligence and gamification. In this way, personalization is becoming a loyalty differentiator in the ...
US retail sales cooled in October 2024 after a strong uptick in September, according to government data - Copyright AFP Richard A. Brooks US retail sales cooled in ...
Points can provide reasons for customers to engage with a business while offering the company levers it can pull to adjust consumer behavior.
Loyalty remains a strategic priority for retailers, but traditional approaches are no longer enough. That is according to the findings of ‘How to Keep Hold of Your Customers,’ a new global study ...
Loyalty programs have long been a cornerstone of retail. They help brands retain customers, encourage repeat purchases, and build differentiation in crowded markets. Loyalty programs are also about ...
Kalalou introduced a tiered loyalty program in 2025 modeled after Creative Co-Op‘s, offering discounts up to 20% based on annual retail spend. Creative Co-Op’s Advantage program grants retailers ...
For retailers, the balancing act between being relevant and being too “big brother” is becoming ever more precarious. Customers’ expectations are a moving target and companies’ capabilities are ...
ALL FOR GOOD. WMUR AND CONSUMER REPORTS. WATCHING YOUR MONEY. RETAIL LOYALTY PROGRAMS OFFER TEMPTING PERKS, YET OFTEN COME WITH A HIDDEN PRICE. YOUR PRIVACY. A NEW CONSUMER REPORTS INVESTIGATION ...
At the outset of 2026, Deloitte released its Retail Industry Global Outlook, which showcases the latest insights from hundreds of retail executives around the world. Broadly, the research showed that, ...
While it’s great that a lot of retailers recognize the value of loyalty programs, most businesses aren’t optimizing them as well they should. A 2013 study by Maritz Loyalty Marketing found that ...
As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. The checkout counter has always been an important space for ...