Frequency, the engine powering many of the world’s leading streaming television channels, has announced the launch of In-Scene Advertising, a new monetisation ...

Days after updating its monetisation guidelines, YouTube has issued a formal clarification to address growing confusion and concern among creators. The policy—first announced earlier this month and ...

X is cutting payouts for high-volume aggregators and habitual “BREAKING” posters, shifting toward original content and creator quality.

The value of the mobile gaming market is expected to reach a whopping $272 billion by 2030, as per a recent GlobalData report. All eyes are on the growing possibilities of mobile gaming monetisation ...

Finance Minister Nirmala Sitharaman unveiled the government’s ₹6,00,000 crore ‘National Monetisation Pipeline’ (MNP) project on Monday. Under the ambitious NMP, the government has identified 13 ...

YouTube is aiming to rid the platform of AI slop. Amid the inflow of artificial intelligence-generated (AI) slop on YouTube, the Google-owned platform is gearing up to update its policies to crack ...

Researchers from the Dutch non-profit WHAT TO FIX found monetisation tools were still active on social media accounts linked ...

In this guest editorial Tomas Cavanagh, Strategic Partner Manager, Meta Audience Network explores the opportunities for developers and publishers to create more resilient and successful monetisation ...

National Monetisation Pipeline (NMP) estimates aggregate monetisation potential of Rs 6 lakh crore through core assets of the Central Government, over a four-year period, from FY 2022 to FY 2025. The ...