Trivago is now testing hotel direct bookings in eight markets. Photo Credit: Keport/Shutterstock.com Trivago is now testing hotel direct bookings in eight markets as part of its growth strategy ...

In its effort to gain a stronger hold on the hotel market, Trivago is implementing a tool that could change how it makes money and reduce the role of online travel agencies in bookings. In an effort ...

Photo Credit: The Trivago website boasts, 'We know everything about hotels.' Now it is turning to independent hotels and telling them we know a lot about building websites and using marketing tools so ...

This week’s Update features stories on the divergent paths of two of the leading metasearch sites – Kayak and Trivago – and updates on recent efforts by airlines JetBlue and RyanAir to grow their ...

The UK regulatory authorities will require hotel booking sites to change their misleading selling techniques, potentially decreasing their revenues but hopefully earning improved consumer trust in the ...

Online travel planning and booking has grown more widely available as more individuals get smartphones and internet connection. Additionally, in an effort to reach a wider audience, a number of travel ...

These days, it's easier than ever to book hotel accommodations. With properties offering ever-changing deals and various third-party websites touting low prices, securing a hotel room (and a ...