Rolex prices will rise by 7% in 2026. A leaked catalogue shows prices for steel watches rising by 5.6% while gold references ...

Rolex Submariner watch with black dial and bezel, stainless steel case and bracelet, shown underwater. Another year, another ...

"I think it definitely created this false perception that the market was higher than what it actually is," WatchCharts founder Charles Tian said.

An insight from the program is that consumers will pay 28% more on average for a preowned watch that has been certified ...

Not long ago, buying a new Rolex required a certain suspension of disbelief. Prices followed ravenous appetite rather than ...

A 39% U.S. tariff on Swiss imports takes effect August 7, hitting luxury watch brands hard. Swiss exports to the U.S. topped $6 billion last year, with brands like Rolex now facing pricing pressure.

Rolex spent years watching speculators turn its steel sports models into lottery tickets, but the balance of power is shifting. The brand is now using data, pricing and distribution levers that look a ...

New watches are hard to come by for the average buyer and the pre-owned market is on fire. That's a good thing for the Swiss luxury brand.

New York (CNN) — Rolex watches, which aren’t known for their affordability, are getting even more expensive this year with the soaring price of gold to blame. Prices on some of the Swiss company’s ...

New Japanese watch brand Kiwame Tokyo has a new model that looks like a refined version of an Explorer-style field watch — ...

Badshah has joined an elite global club by owning the ultra-rare Pink Barbie Rolex Daytona, a watch so exclusive it's defined ...