Advertisers can now run campaigns exclusively in Shorts feed or focus on horizontal content. New interactive stickers and animated ads will enhance advertising options by year-end. YouTube is ...

YouTube is introducing new advertising capabilities for its short-form video offering, Shorts, according to a company release. The unveiling of the new features is timed to the IAB NewFronts this week ...

Two years after YouTube launched the YouTube Shorts revenue share program in February 2023, creators are finding that their payouts for short-form content are still dwarfed by the ad revenue they can ...

If you've been relying on the old 'post and pray' strategy for Shorts, the 2026 landscape will feel like a different game entirely. Both TikTok and YouTube have officially transitioned from invitation ...

Alphabet is betting on its TikTok competitor YouTube Shorts. (Google and Alphabet Inc. CEO Sundar Pichai) Justin Sullivan/Getty Images UBS analyst Stephen Ju asked if any structural reasons would ...

ByteDance‘s TikTok, Meta Platforms Inc‘s (NASDAQ:META) Instagram Reels and Alphabet Inc‘s (NASDAQ:GOOG) (NASDAQ:GOOGL) YouTube Shorts are the three largest short-form video platforms. The META Analyst ...

YouTube creators will soon have the ability to link Shorts to other types of content, such as long-form videos. The goal is to provide a safer way for creators to direct viewers to their other content ...

Insider is hosting a virtual training session on short-form video monetization on Thursday, May 25 at 1 p.m. ET. Joining the session will be Caleb Simpson, a content creator with millions of followers ...

YouTube Shorts are short-form videos with a maximum length of 60 seconds on the popular YouTube platform, specifically designed for mobile viewing. They were introduced to compete with similar short ...

Q1 2026 Management view "This should be the last call before Rumble meaningfully enters into the Cloud and Agentic AI era" (Founder, Chairman & CEO Christopher Pavlovski), adding that "as the ...

YouTube is lowering the requirements for creators to get access to monetization tools under the YouTube Partner Program (YPP). The company is expanding its shopping affiliate program to U.S.-based ...