When Sprite hired an ad agency to work on the brand in the late 1960s, it created an identity with green labels to emphasize the green bottle—which the brand had used since it launched a few years ...
For more than 60 years, the soft drink Sprite has come packaged in iconic green bottles. Now, that era has come to an end. Starting Aug. 1, the Coca-Cola Co., which produces Sprite, will package the ...
SPRITE is ditching its iconic green bottles this September in a bid to use plastic that’s easier to recycle. The drink’s manufacturer, Coca-Cola, has announced that it will be switching to clear ...
The switch from green to clear plastic bottle packaging is an industry-first sustainability initiative in Southeast Asia [Editor’s note: As part of their a World Without Waste campaign, Sprite ...
NEW YORK - Americans want to cut back on soda, and they're willing to pay more to do it. With people drinking less soda amid health concerns, Coke and Pepsi are pushing smaller cans and bottles that ...
The weather is changing and very soon the streets will be filled with stalls selling ‘banta’ aka soda drink that gives the ultimate relief from the scorching heat. We often get fascinated by the taste ...
Walk down any soda aisle in any given grocery store and you'll see all the familiar faces of mass-produced soda pop. These recognizable brands are, for the most part, packaged in aluminum cans or ...
Sprite has rolled out a new ad film that has been conceptualised by Ogilvy & Mather. The film is set in a restaurant. It opens with a glass (chhote) and a bottle of Sprite (bade) talking to each other ...