Here’s the truth: Loyalty is no longer a single program with a barcode and an expiration date. It’s a loop, a continuous ...

LONDON--(BUSINESS WIRE)--A new international research study conducted by Valuedynamx, a Collinson company and leading global provider of curated, data-driven purchase rewards, highlights ripe ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Loyalty is emerging as the most important element of business strategy that will drive ...

Personalization builds loyalty. Shallow segmentation isn’t enough. Customers expect relevant experiences that reflect who they are and how they interact with your brand. AI improves retention. AI can ...

In the ever-evolving landscape of retail, shopper behavior is changing rapidly. No matter what your understanding of loyalty in the past, the chances are your customer has other ideas. The modern ...

Hyatt Hotels Corporation (H) announced Nov. 5 that it will expand its partnership with Chase (JMP) that rewards World of ...

This report outlines a new benchmark for travel loyalty, with a clear framework for evaluating program quality and a roadmap ...

Restaurant loyalty programs are under more pressure than ever to deliver. This means restaurants must focus on smarter ways to keep guests coming back—and spending more when they do. The good news?

Brand loyalty is a critical component of revenue and profitability for grocery stores. You can measure how frequently your best customers come back to your store, and how much money they spend, by ...

What's the point of participating in a travel loyalty program anymore? Frequent travelers like Joel Smiler can't think of one. "There is little to no value in status anymore," said Smiler, a retired ...

Digital redemptions are quick, frictionless, and a means to fulfil instantaneous gratification for your efforts of engaging ...