'Who's she?': Meet the visionaries behind the companies setting a new standard for women’s golf wear
While often overlooked as frivolous (and even with a smirk “feminine”), fashion is a powerful tool. With one well-cut blazer or high-waisted trouser, you can stand taller, look the part and move with ...
When Emily Farrell was growing up in Minnesota, golf was just a bike ride away, every day. Farrell would cross the street, park her bike, grab her clubs and spend hours at Somerset Country Club. She ...
LitFit Golf Apparel will exhibit at the 2025 PGA Show scheduled for Jan. 21-24 at the Orange County Convention Center in Orlando, Fla. LitFit Golf Apparel will be presenting its female golf one piece ...
PENDELTON (WISH) — A new golf brand for women designed by women is now open online. Betty & Babe is a new female-founded golf brand. The new business operates only online. Taylor Wilkinson is the ...
From better fabrics to bolder styles, golf fashion is moving fast and this week’s U.S. Open will feature many new looks. A marine layer and steady drizzle hung in the placid air over Pacific Dunes ...
In the cultural consciousness, golf’s image has traditionally skewed one way: an older man in a collared shirt and khakis, clubs in hand, ready for an afternoon on the green. But that’s changing.
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