With the NCAA Tournament just about underway, Nielsen has released a new ranking of college women’s basketball teams. By combining TV ratings figures with social media followers, the company broke ...

As the 2026 NCAA women's basketball tournament kicks off, Nielsen has crowned the Iowa women's basketball team as the most popular team of the 2025-26 regular season. The TV ratings company revealed ...

It would not have been surprising to anybody to hear that the Iowa Hawkeyes women's basketball team was the country's most popular when superstar guard Caitlin Clark was on the Hawkeyes' roster. After ...

There's no question that Indiana Fever star guard Caitlin Clark is the most popular women's basketball player in the world. And there's a case to be made that Clark is also the most popular women's ...