Using Google's models might be a smart move for Apple, as the company has developed capable models and has experience ...

Apple is working on a web-search engine powered by artificial intelligence, similar to products offered by AI rivals Perplexity and OpenAI, Bloomberg reported. The tool will integrate into Apple’s ...

Reddit is going to be leaning even harder into search in the coming months. The company has already been working on a plan to integrate its LLM-powered search into its main search feature, but CEO ...

Forbes contributors publish independent expert analyses and insights. Federico Guerrini is a reporter covering tech policy and AI. Signs saying to use Ecosia and not Google, against Industrial live ...