As creators become more entrepreneurial, advertisers look to up their spending next year on digital on the heels of Cannes Lions ...

It’s not just one thing.” Data and insights powered by #paid Advertisement © 2025 TIME USA, LLC. All Rights Reserved. Use of ...

After weeks of traveling across Europe with her closest friends, seamlessly blending business with pleasure, the SI Swimsuit model was joined by boyfriend Braxton Berrios for a gl ...

The “Alix Earle effect” is real. As the internet’s resident It Girl, when 24-year-old Earle promotes a product on social media, it often guarantees that her nearly 12 million combined TikTok ...

"I feel like as you get older, you grow out of people and find new friends, lose others," the creator tells PEOPLE ...

TIME magazine has unveiled its inaugural TIME100 Creators list, recognizing 100 of the most influential digital voices ...

Hawaiian Tropic, Alix Earle showcase ‘Tana Sutra’ for summer campaign The sunscreen brand nods to “Kama Sutra” in a 60-second spot that sees the social media star demonstrate five unconventional ...