Don’t call Kylie Kelce a WAG. The acronym for the “wives and girlfriends” of professional athletes rankles the podcaster, who ...

Article 41 co-founder Vickie Segar — who has worked with the TikTok star ... a phenomenon dubbed the “Alix Earle effect.” It’s no surprise that, due to her influence, she can charge ...

Alix Earle has established herself as one of the world's top influencers on social media today, but her influence spans beyond "Get Ready With Me" videos on TikTok and party-centric vlogs that ...

Procter & Gamble hair care brand Pantene teamed with social media personality Alix Earle for a limited ... The campaign follows a viral TikTok post from Earle raving about the effectiveness ...

Alix Earle and Pantene are joining forces ... The collaboration comes after Earle, 25, posted a video on TikTok in December that began with her posing the question, “how come when I come ...