Nearly two dozen FBS college football programs have released updated uniforms and apparel partnerships ahead of the 2025 ...

Lyft just got a new logo, but you probably didn’t notice it.

Born United is pushing back against a lawsuit Buc-ee’s filed over use of its beaver logo. The Goose Creek company argues it’s protected by the First Amendment.

A former Blackfeet Tribal chair member designed the logo decades ago. And while the team recently adopted a new name and identity, some Montanans have pushed to preserve the original.

The program that has operated since 1974 will break off into its own high school and middle school starting this school year.

Unused concepts for Stewart-Haas Racing resurface, sparking debate about legacy, logos, and NASCAR’s evolving identity.