EIGHT Elite Light Beer, launched by Pro Football Hall of Famer Troy Aikman, has revealed a new slim can design. This packaging enhancement is said to offer a more convenient and visually appealing ...

Aikman also has a personal connection to the Oklahoma City bombing, and he sat down to share why his company, EIGHT Elite Light Beer, is a proud sponsor of the Oklahoma City Memorial Marathon.

Dallas Cowboys' legend Troy Aikman is reimagining the look of his beer brand. EIGHT Elite Beer now comes in slim cans.

Last year the Baltimore Ravens' quarterback challenged Troy Aikman over trademark efforts for Dallas Cowboys' legend's EIGHT beer. And last week he fought - and beat - NASCAR icon Dale Earnhardt ...

Many of the brewers of these new lights—Travis and Jason Kelce-backed Garage Beer, Troy Aikman’s Eight Elite Lager, and Hulk Hogan’s Real American Beer among them—make no secret of their ...

Eight Elite Light Beer, founded by Pro Football Hall of Famer Troy Aikman, has launched its debut campaign. Developed with the brewing program at Oregon State University, Eight Elite Light Beer is ...