As the company explains in its blog post, these ads will appear in WhatsApp's Instagram Stories-like Status feature. % ...

The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

Why we care. Meta’s new generative AI tools drastically reduce the time and effort needed to produce high-quality, on-brand ...

Channel admins can now enable monthly subscriptions for exclusive content. If you have a channel on WhatsApp, instead of just ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

ARKANSAS, USA — Arkansas Attorney General Tim Griffin and 41 other attorneys general sent a letter on June 5 through the ...

Meta is adding three ad features to WhatsApp. This represents the company’s most significant monetization push for the messaging platform, which has become a global communication standard across ...

End-to-end encryption is still guaranteed, and Meta also said that if users only use the app to call or message their ...

After the tech giant announced it would begin to include ads in WhatsApp’s Updates tab, which is used by roughly 1.5 million ...

Meta is introducing ads to WhatsApp for the first time since acquiring the app for $19 billion in 2014, according to CNBC.