With digital dominance, strategic ad placements, and changing consumer behavior, the IPL marketing playbook is evolving. Who’s winning the brand war?

Beverage and snack behemoth appears to be taking the “purchase” option to jump into prebiotic and better-for-you sodas ...

Hyundai Steel workers’ union suspends 16-day strike; Mental health workers at Victoria’s public hospitals strike; South Australian health and disability support workers maintain bans; New Zealand ...

Coca-Cola India is making a positive impact on the environment through a series of initiatives at Maha Kumbh 2025.

The Drum catches up with Yann Caloghiris at SXSW, where he says the future for agencies is designing AI-powered experiences ...

Coca-Cola Consolidated (NASDAQ:COKE – Get Free Report) was upgraded by analysts at StockNews.com from a “buy” rating to a “strong-buy” rating in a note issued to investors on Tuesday. Coca-Cola ...

Learn why Coca-Cola Consolidated, Inc.'s strong pricing power and diverse brand portfolio signal a 24% upside potential to ...

Junior Bridgeman, a local billionaire businessman and former basketball star in both Louisville and the NBA, has died.

Ulysses "Junior" Bridgeman, a Louisville sports legend who built a business empire following a distinguished basketball career and became one of the wealthiest retired athletes in the world, died ...

Condolences have been pouring in since the announcement of the passing of Louisville icon, philanthropist and businessman Junior Bridgeman at the age of 71 Tuesday.

Coca-Cola products are officially back in Costco food courts as of this summer, but customers are already seeing Coke ...

With huge momentum in the sports drinks category - and the might of The Coca-Cola Company behind it - the opportunity is huge ...