Alexa just got a little more… mouthy. Amazon announced this week that its revamped AI assistant Alexa+ is getting a brand-new personality — and this one isn’t exactly sugar and spice. The company is ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...

Amazon just announced that Alexa+ users can choose different personality styles for responses. The new Alexa+ personality styles include Brief, Chill, and Sweet. Users will be able to adjust how ...

Amazon is introducing a new feature that will allow users to change the personality of its AI assistant, Alexa+. On Wednesday, the company launched three new Alexa+ personality styles — Brief, Chill, ...

You open your inbox and see a subject line from Apple. It says an app-specific password was generated for your account. Then your stomach drops. The email claims you ...

Posts from this topic will be added to your daily email digest and your homepage feed. Amazon’s revamped AI-powered assistant is now available to everyone in the US, with new tiers that include a free ...

Amazon has made Alexa Plus available for everyone in the US. Unlimited access to the AI-enhanced assistant will cost $19.99 per month. Amazon Prime members get unlimited access for free, while ...

It was not in the so-distant past that I can remember the first time I had to use a password to set up an email system. Today, my entire world depends on passwords to unlock financial documents, ...

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Does Alexa suddenly sound a little different on your Amazon Echo smart speaker? It’s not your imagination: Amazon is rolling out an upgraded version of its virtual assistant called Alexa+ to members ...

Amazon offered a bit more insight into how it sees its AI platform competing in the real world at the Consumer Electronics Show in Las Vegas last week. Namely, Amazon plans to leverage the extensive ...

Amazon says expanding Alexa further beyond the home will be a big focus in 2026. (Amazon Image) Amazon is expanding its consumer AI ecosystem beyond the smart speaker — bringing Alexa+ to the web, ...