Planet Bottling Company, a leading name in Nigeria’s beverage industry, has launched a series of videos in multiple Nigerian ...
With digital dominance, strategic ad placements, and changing consumer behavior, the IPL marketing playbook is evolving. Who’s winning the brand war?
Punjab Kings has on-boarded more than 20 brands as sponsors while Kolkata Knight Riders's list include 25. Gujarat Titans has ...
Pepsi reignites the Cola Wars with a nostalgic ad taking a jab at Coca-Cola, while Reliance’s revived Campa Cola disrupts the ...
So when Sprite confirmed that its latest varieties of the lemon-lime drink—Sprite Chill and Sprite Chill Cherry Lime—were ...
More than 100,000 of our readers took a poll asking what their favourite Coca-Cola soft drink was - here's what they said.
Stock market volatility is back, with the S&P 500, Nasdaq Composite, and Dow Jones Industrial Average all down year to date - ...
PepsiCo had planned to launch its own so-called functional soda under the brand Soulboost but decided to scrap that effort ...
Over the years, Bhatt has endorsed a diverse array of brands, ranging from luxury fashion labels to consumer goods, cementing ...
PepsiCo Inc. is in advanced talks to buy healthier soda brand Poppi, according to people with knowledge of the matter.
Beverage and snack behemoth appears to be taking the “purchase” option to jump into prebiotic and better-for-you sodas ...
From mint julip sweet tea to matcha frappe to oolong orange whisky punch on ice, tea has been and is increasingly forming the ...