This year's April Fools' Day marketing stunts feature everything from a grass keyboard from Yahoo to a 5-year cruise from Duolingo and Carnival.

Today, April Fools’ Day is a global event. From harmless practical jokes among friends to elaborate corporate hoaxes, the ...

Welcome to the worst day on the internet! As Chaim Gartenberg pointed out years ago, brands and a holiday dedicated to hoaxes ...

In a perfectly cheeky April Fools’ Day stunt, the brands announced a new home collection featuring furniture with built-in wine stains. The stylish sofas and chairs proudly embrace the ...

Many of this year’s April Fools’ stunts from brands have consumers wishing the fake products or offerings are real. Here’s how seven brands got inventive to prank consumers. Edible’s stunt involves a ...

April Fool’s Day is the one day of the year marketers can have some fun on the job, or can they? Paddy Gilmore outlines the key to getting it right on April 1. To begin with, the obvious ...

#RIPeach,” the post stated. Days later and guess what? Well, duh. “Got my dates mixed up…thought it was April Fools already” the brand posted. Laugh? I barely started. The stunt drew a handful of ...

In Scotland, April Fools’ has a history of being a two-day event. April 1 is known as “Gowkie Day” or “Hunt the Gowk,” explained Encyclopedia Britannica. Gowk is a term used to describe ...

Today, April Fools’ Day is a global event. From harmless practical jokes among friends to elaborate corporate hoaxes, the spirit of playful deception lives on. Despite its uncertain origins, ...