HBO Max acquires Latin American rights to '1978,' the Onetti Brothers' horror film set during Argentina's dictatorship.

Max has announced that the streaming service will revert to its old name "HBO Max." Executives say they're going for quality ...

Netflix is welcoming “Sesame Street” to its block after HBO parent company Warner Bros. Discovery opted not to re-up its deal ...

(Indeed, Max’s account ... brand confusion surrounding HBO in the streaming realm goes back years, before Warner Bros. Discovery was formed from Discovery’s acquisition WarnerMedia (previously ...

During Wednesday's upfront presentation, Warner Bros. Discovery announced Max will be rebranded as HBO Max starting this ...

and Max and local originals, and de-prioritizing other genres that drive less engagement or acquisition." Translation: We thought HBO was a brand that meant a lot to some people but not much to a ...

The first thing one notices, looking at the horror genre as it exists on Max (formerly HBO Max), is that there’s an unusual level of genuine curation involved here. The overall scope of the ...

and Max and local originals" and it will be "de-prioritizing other genres that drive less engagement or acquisition." The advertising presentation also previewed upcoming content on HBO and the ...