ChatGPT maker OpenAI is expected to air its first TV commercial during Sunday's Super Bowl, the Wall Street Journal reported on Wednesday, citing people familiar with the matter.

Interpublic Group recently signed an advertising agreement with the social-media platform; other agencies are also in negotiations.

Suzanne Vranica covers the advertising and marketing industries and is part of The Wall Street Journal’s media & marketing bureau in New York. During her long tenure on the beat, she’s covered ...

The commercial appeared innocuous, featuring Ye seated in a dentist’s chair discussing new dental work before directing ...

ChatGPT maker OpenAI is expected to air its first TV commercial during Sunday's Super Bowl, the Wall Street Journal reported on ... The Super Bowl ad would be OpenAI's first foray into commercial ...

The last ad that Nike aired during the Super Bowl was in 1998, according to the Wall Street Journal. Nike’s return to advertising’s biggest stage sets the groundwork for the brand’s goal of ...

Patience Haggin is a reporter covering digital advertising and broadband in The Wall Street Journal's media bureau in New York. She writes frequently on privacy, political advertising and competition.

according to a memo sent from Nielsen to ad-buyers and confirmed to The Wall Street Journal by the company. The panel-only product has for decades served as the standard for measuring U.S ...

Beyoncé's chart-topping 2024 album "Cowboy Carter" debuted at No. 1 on the Billboard 200 and surpassed ... film on his properties, with The Wall Street Journal reporting he sought to charge ...

Mark Hulbert This content was created by MarketWatch, which is operated by Dow Jones & Co. MarketWatch is published independently from Dow Jones Newswires and The Wall Street Journal. We sell ...

For decades, the Super Bowl ad game was a battleground for marketing giants. Anheuser-Busch, General Motors and other big ...