Apple was already facing pressure ahead of WWDC 25. After OpenAI's announcement, the company needs to worry even more.

WWDC may be just around the corner, but Apple is already looking ahead to 2026. And it’s going to be a big year—along with a folding phone and OLED MacBooks, Apple is also planning to launch a brand new wearable powered by Apple Intelligence.

It’s reported that Apple plans to open its on-device AI models to developers at WWDC 2025, aiming to boost app creation and expand Apple Intelligence features.

In addition to sharing a complete WWDC 2025 schedule today, Apple has outlined details about developer labs and community events. Apple will

Apple is about to hold its first big event of the year, the Worldwide Developers Conference, affectionately referred to as Dub-Dub.

Meanwhile, other companies have already made waves with AI-enabled smart glasses. Meta has seen a fair amount of success from its partnership with Ray-Ban. Google recently unveiled new plans for its Android XR mixed reality glasses with a demo during its I/O showcase earlier this week.

Ng, who maintains a Buy rating with a $253 price target, notes that Apple will need to showcase compelling Apple Intelligence features (think AI-enhanced Siri, on-screen awareness

Goldman Sachs analyst maintains Buy rating on Apple with $253 price target. Expectations for WWDC 2025 keynote and further progress in AI integration.