The Coca-Cola Co. is all set to launch the cane-sugar version of its flagship soft drink in the United States this fall, marking a significant shift in its formulation strategy.

It's sort of impressive how much Coca-Cola stock lacks volatility. The company has a beta of 0.45, according to its five-year monthly chart. This means that KO stock moves less than half as much as the market. If the market rises by 1% overall, then KO on average moves just 0.45%.

The most-chosen retail brand has worked its way through one stock dividend and 10 forward splits, and turned a $40 initial investment into more than $639,000!

Coca-Cola's iconic brand power hasn't translated into strong investment returns. Click here to read what makes KO stock a Sell.

Here's how much a $1,000 investment in Coca-Cola would be worth today, assuming dividends were reinvested, based on the stock's closing price of $70.07 on July 21, 2025. By comparison, the total return on an S&P 500 index fund, including reinvested dividends, would have been 109% over five years, 254% over 10 years and 652% over 20 years.

Second quarter earnings season is in full swing, and the results have been largely positive so far, with more positive surprises than negative ones. Companies had a lower bar to clear coming into the quarter,

Shares in the retailer jumped 38% as investors discussed whether it was the next meme stock. The heavily-shorted shares are still down nearly 30% over the past year. Target (TGT) s

The company confirmed speculation set off by President Trump last week that it will release cane-sugar-sweetened trademark Coke. The debut will happen in the fall. Record-setting markets have renewed retail investor appetite for meme stocks.

The Coca-Cola Company (NYSE:KO) is included among the 11 Best Halal Dividend Stocks to Buy Now. The Coca-Cola Company (NYSE:KO) has been in business for more than 100 years, and its long-standing presence and global reach are part of why it’s among Warren Buffett’s top picks.