The “Conk” or “process” was worn by many African American men from the 1920s - 1960s. The hair was chemically straightening using a lye-based cream called congolene & then styled into pompadours or slicked back. The Black haircare business is currently valued at 2.5 billion but only a small portion stays in the Black community. #conkedhair #processedhair #blackmalehairstyles #barbershopindustry
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