Business-to-Consumer (B2C) Definition | Finance Strategists | Your Online Finance Dictionary
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Business-to-Consumer (B2C) Definition | Finance Strategists | Your Online Finance Dictionary
A business-to-consumer, or B2C, business model is one in which a company sells a service or product directly to a consumer. Familiar examples include Amazon, Walmart, and other companies where individual customers are the end-users of a product or service. B2C is the alternative of the business-to-business model (B2B) in which a company sells ...
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