Swedish high-street retailer @hm staged a surprise event during Paris Fashion Week to announce its upcoming collaboration with French fashion house @rabanne. Guests received a save-the-date for a private concert at nightclub Silencio late on Monday that promised performances by Robyn and Peggy Chou and a “special moment” with @cher, who has been in town with her boyfriend Alexander Edwards taking in shows by the likes of Balmain, Givenchy and Valentino. Read more at WWD.com Report and Video: @jd

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